Content marketing that generates awareness, leads, revenue, and goodwill.
Content
I interview your key stakeholders, then turn their streams-of-consciousness into content that builds your business. This content can inlcude: premium whitepapers, thought leadership and native LinkedIn articles, blogs, website copy, newsletters, one-pagers for internal use and partnerships, interviews with subject matter experts, corporate storytelling and decks, videos, webinars, and voiceover work. Charged by the piece.
Consulting
For when you need help with a larger project, or want to build a content engine that will drive awareness, leads, revenue, or goodwill. Services include: content strategy and tonal development, KPIs for content, editorial calendars, editorial development and staffing, social media strategy, and playbooks for internal use. Can include content production as well. Charged by the day, hour, week, or month.
Schooled in newsrooms, sharpened by marketing experience.
I’m a former editor at USA TODAY Sports Media Group and Boston Globe Media with over a decade of content experience. I’ve spent the last few years growing businesses through content marketing and delivering measurable results, including as the Content Director for BRIDGE, a people-based marketing platform.